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The risk hiding in plain sight
isn’t financial. It’s human.

It's the h-factor.

Markets aren’t moved by numbers alone.

They move on belief, emotion, and stories.

That creates a hidden risk most investors never see.

While many portfolios overlook this risk, we have the tools and expertise to understand it fully.

We quantify the probability that a company will fail to deliver the revenue growth indicated by its stock price.

That probability is the h-factor - a risk score that identifies the overpriced stocks (the losers) most likely to disappoint by failing to deliver the growth their valuation indicates.

See how the h-factor helps identify and avoid the losers in the S&P 500


Aim to avoid the losers.

Most portfolios underperform, not because of too few
winners, but from holding too many losers -
overpriced stocks that fail to deliver.

Reset See the extra return you could have made by using the h-factor to avoid the losers in the S&P 500 ® LOSERS WINNERS Loading...

A different way

Many active managers chase stories. Passive investors own everything.

There’s a smarter. different way.

At New Age Alpha, we apply actuarial logic to cut through
the noise. We don’t try to predict the next winner.

We Systematically aim to avoid the losers - the overpriced
stocks most likely to fail to deliver the revenue growth
indicated by their stock price.

It’s not about prediction. It’s about math.

See how the h-factor works.

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